We are proud to announce the arrival of Young, Fabulous and Broke. If you’re anything like us, we know you’ll fall head-over-heels in love with this new line out of Los Angeles. Read on to find out what makes this line so spectacular, and why you should snatch up a few pieces this season…we already have.

What is a twenty-something LA girl-about-town to do when she’s in need of a career and a quick buck? If you are Heidi Cornell, the answer is simple – start your own clothing line and name it “Young Fabulous & Broke”.
Inspired by the hot young things that know what’s happening in fashion, Young Fabulous & Broke is the quintessential LA brand. Always effortlessly-chic and au currant, YFB offers the perfect clothing to slip into for a day of shopping or a night on the town, which is why Young Fabulous and Broke has become a staple in the closets of Hollywood “it” girls Blake Lively, Lindsay Lohan, Mischa Barton, Sienna Miller, and Sophia Bush. “YFB is inspired by young Hollywood,” says Heidi “I love being out and seeing what people wear, how they mix and match different items and how they put things together. I love laid-back LA style”.
Flowy, feminine dresses, sexy bohemian skirts, cozy sweat pants and flirty tops comprise the Young Fabulous & Broke collection. Made from soft, sumptuous fabrics including silk jersey, cotton, and fine cashmere, YFB pieces fit like a glove while retaining their luxe comfort and affordable prices. The Young Fabulous & Broke girl is a girl-about-town who has not quite mastered the art of a budget, and more often than not, blows all of her money on clothes. And why wouldn’t she? After all, a girl’s gotta have priorities. “I knew I was on to something with YFB and just kept on going. I wouldn’t have made it in the fashion industry if I weren’t so passionate about the business. I love it. It’s an obsession!” states Heidi. Fittingly, Young Fabulous & Broke’s logo features two twenty-somethings coming home after a fun night of partying, but the designs embrace the sensibility of women of all ages.
Check www.PierceandParker.com for the 2009 Spring Collection and more information.